Trigger urgency 5. WebEvery sales person needs one. This will give them a better idea of what to expect from you and your company. Additionally, never try to oversell yourself or your product. With IMGING, inspection professionals use smartphones and automated drones to digitize a property or structure, and analyze it with the help of deep learning and computer vision, giving them the clarity to act quickly and confidently. Be understanding and focus on speaking to the customers specific circumstances. So, my mission is to break down a really simple three-part formula for you, so: By the way, thanks for joining me and welcome or welcome back. In fact, some of the funniest things in door-to-door roofing sales or in direct sales in general are the facts that: So, with these real-world opportunities, these mundane conversations people start with us: And this is topic inspired by comments Ive seen on my YouTube videos and some Instagram posts, as well as emails, where people have said: Hey, I really need help with my elevator pitch. That is definitely not how a roofing sales pitch should begin. Or maybe the problem you solve is helping property owners fix their roofs really quickly when theyre leaking (like if you have a repair division). Equipter customers also gain access to the Equipter HUB to make marketing and selling their services even easier. Of course you do! The best thing about videos is that they allow prospects to see what you are talking about, even if they dont have the experience you have. Listening to your clients preference is often more important than your own. Dont be afraid to throw some every day into your sales pitch. , refining your pitch carries some weight. A sales pitch or elevator pitch is used to keep you organized and compelling in a conversation with a customer. To match your consumers' finances, make sure you inform them of this option. It just goes to show that you dont need to always create a long and elaborate pitch to gain traction. But keep in mind, a "no" today may turn into a "yes" in a year or two, especially if you maintain the right attitude during your sales presentation. A warranty can calm a lot of worries and fears in homeowners. The, . Its a great refresher. The roofing door-to-door pitch is one such kind. It includes every roofing sales video Ive ever done, organized by category, along with a bunch of tips, tricks, and more. If you want to close sales, information is your biggest ally. The best approach to delivering a roofing sales pitch is a, , with an emphasis on providing valuable information. On a dead-level roof, the slightest bit of deck deflection or any obstruction will lead to water ponding in place on top of the roof. So when youre trying to learn how to deliver the best roof sales pitch, you need to keep a few key things in mind. Does it include sample boards, brochures and fancy apps? Get the Marketing Battle Packhttps://www.theroofstrategist.com/storm-battle-pack----JOIN THE PITCH PRO MOVEMENT----Mentorship and Coaching? Thank you for taking some time to speak with me over coffee at Dreamforce on Tuesday. Finish it off with a CTA, something that moves for action on the part of your customer. Thanks for joining me, and I look forward to sharing more with you in the next blog. Add the benefits of each material to your pitch. Mr. Gray has over 25 years of experience in the roofing industry, with training and practical experience in roof safety, roof inspection, roof condition assessment, estimating, roof design & specification, roof installation, quality assurance, roof maintenance & repair, and roof asset management. All rights reserved. . Roofing salespeople dont need pricey tech toys or in-house programmersto take advantage of digital sales tools. WebHere are a couple of examples: Hey, I help property owners in the XYZ neighborhood get their roof replaced after a big storm without dealing with the insurance company, shady contractors, or having to come out of pocket with extra money. When we describe our ideal customer and the customer hears it, they feel like you just described them. Roofers using an Equipter RB4000 and marketing the New Roof No Mess experience can show a professional video highlighting the benefits of an Equipter-assisted roof replacement. Your email address will not be published. Jack Gray is a principal roof consultant and vice president at theMoriarty Corporation, an award-winning building enclosure consultant firm founded in 1967. Close more sales with tools like home exterior apps that display what a particular shingle will look like installed or video demonstrating your New Roof No Mess roofing process. Listen on Apple Podcasts and Spotify, 100% 'NO BS' 30-Day Money Back Guarantee Home Insights 3 Best Door to Door Sales Pitches of All Time. Click here to see Section 1507(Requirements for Roof Coverings). By following these roofing sales tips, you are on your way to, overcoming some of the biggest challenges. The examples below provide visual examples of roof pitch. Some of our partners may process your data as a part of their legitimate business interest without asking for consent. Equipter WebThen a base pay plus commission structure might be your best bet as a roofing business. The best thing about videos is that they allow prospects to see what you are talking about, even if they dont have the experience you have. This small window of opportunity is why you need to have a dialogue prepared to produce your desired outcome with any customer. Perhaps you can give your client a little background of your history with the company. Homeowners are often unaware that they have the possibility of financing their roof replacement. While canvassing neighborhoods, you can use references and referrals to accomplish the former, as nothing speaks louder to potential customers. Take advantage of digital sales tools that keep you off the roof and impressing potential customers with sleeker, more streamlined processes. WebFor example, GAF offers apps and other tools to help a prospect determine which roofing product is appropriate for their home. Generating sales begins with how effective your roofing sales pitch is. Your email address will not be published. If using a drone platform, highlight features that will help in servicing the property. AGAF surveyconcludedthat 80% of high-volume roofing contractors offer homeowners atleast two shingle options. The road to. Please see our Disclosure Statement. Careful, active listening will clue you into opportunities to educate the prospect and start building a trusting relationship. Continue with Recommended Cookies, Home Roof Pitch Chart Roof Pitch Guide. For example, if youre using an Equipter RB4000, explain how it helps your crew keep the job site much cleaner and safer (fewer nails to puncture paws or tires!). Contractors sometimes make the mistake of telling a homeowner the problem with their roof without documentation or explanation, and without a solution tailored to the problem. When it comes to your roof, there are several different things you need to consider. Along with selling solutions to problems comes sellingon value. Read full bio. For instance, you may provide more options for roofing materials, or you may have a faster completion rate than other roofers. Our canvassing app provides solutions for lead tracking, lead management, and all your other field sales and d2d needs. WebDigital Roofing Pitchbook Make An Unforgettable First Impression Custom-branded, colorful and animated Digital Pitch Book Upload Before & After photos from previous projects Show video testimonials from satisfied clients Shows jobs youve completed in the area Display your licenses, certifications, & accolades The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user. A compelling sales presentation must encompass more than just product and price. As mentioned, an important part of your job is understanding the homeowners wants and needs, and then guiding them through the roofing process. Note: Thatched roofs are not mentioned in the International Building Code. Granted, there is not one single way to do this. if(typeof ez_ad_units!='undefined'){ez_ad_units.push([[580,400],'roofonline_com-medrectangle-3','ezslot_8',897,'0','0'])};__ez_fad_position('div-gpt-ad-roofonline_com-medrectangle-3-0');Every type of roof has a minimum roof slope allowed by code. salespeople with the ability to capture high-res images, acquire on-site measurements, build polished reports, adjust waste percentage, and create accurate estimates, all on-site. Information is your best friend when it comes to closing sales. Use a stat that resonates with your customer and offers stakes. 7/12 Roof Pitch 30 angle = 30.26 degrees Details. For Companies Throw in questions that relate back to their pain points. While youre in the restaurant, waiting for a table, you make small talk with someone. The roofing sales process has five main steps: prospecting, qualifying, pitching, closing and following up. There is no standard, universal roof pitch.Roof pitch varies depending on culture, climate, style, and available materials.In the USA, the range of standard pitches Drones can also spark the interest of neighbors and open the door for more business. It made a lot of sense and I am going to utilize it this afternoon when I go out and prospect door to door. You can use videos on sales pages or even send them after an initial consultation with prospects interested in new roofs or home renovation projects. But you cant do that if youre dogged by poor pitching techniques. Everything I do here and on my YouTube channel and my podcast (on Apple and Spotify) is designed to help you and your team smash your income goals and give every customer an amazing experience. is one such kind. Today, there are more than 81,000 roofing companies in the US. The lowest roof pitch allowed by code for any type of roof is -in-12 (0.60 degrees), applicable only tocoal tar pitchroof systems. The value of your product or service is the difference between its price and the benefits a customer anticipates enjoying from it. Treat it like formal training. Ask current customers to refer you to anyone they know that needs roofing work done. Any roofer knows that word of mouth can make or break their business. Its great for new people and seasoned veterans, and its updated all the time to help you and your team smash your income goals and give every customer an amazing experience. And dont forget to check out my Marketing Battle Pack for instant access to 70+ pieces of my proven, turnkey roofing sales and marketing materials. You should always check themanufacturersproduct data sheets for the actual product you intend to use, and always follow the manufacturers installation instructions. Being late to appointments establishes a bad foundation and shows clients you lack professionalism. Theres also a playlist of instructional videos in there, explaining every single thing. I just got off Peggys roof. By educating the customer, you empower them to make an informed decision that best suits their needs, thereby cementing their trust and closing more business. In fact,92% ofrespondents in the Roofing Contractors Homeowner Survey said the contractor they hired discussed the importance of high-quality workmanship and their plans to execute it. Discuss the different types of roofing materials available. The. Even if you havent chatted with this certain customer yet, finding common ground with them about where they live, something about their house, or something more casual like sports. Put the drone into action by offering a free inspection (more on that later) and get the results in less than an hour. In turn, the more trust they have in you, the more willing they will be to invest time and money in your business. Now, its time to explain the why of it all Why do we do what we do? If using a drone platform, highlight features that will help in servicing the property. accurate measurements through automated, drone-based image capture, 3D modeling, damage detection, and a The more information your customer has about your process, your warranties, what youre able to deliver on the job sitethe more they trust you. 'Trusted by roofing sales teams across the US and Canada'. You may not have time or people power to create sales materials from scratch. Recognize your customers pain points (that you can solve). Use the photos during your pitch to guide the homeowner into the repair or replacement decision thats right for them. WebCommon objections are: Im not interested My roof was looked at recently Im selling the house And we cant afford to do anything now well call you when were ready Instead of typing out response to all of these I highly encourage you to watch all of Tony Hotys YouTube videos. If you want to know the slope of anything with amazing accuracy and you like cool new tools, you should check out this digital level. Ask your questions about roofs & roofing on our new Roofing Forum! Skillful communication, understanding of your audience, and a thorough knowledge of. A sales enablement service and mobile CRM designed specifically for outside sales, including field sales and door-to-door sales teams. andclosing more business than ever before. For example, when you are trying to sell someone on installing a new roof, you must find out if they have any specific requirements or preferences of the type of Let's get started. Ifyourcompany is notyetusingdrones, it might be time to re-evaluate. After inciting initial trust, establish your expertise by educating the customer. The more familiar you are withyour prospects, the more opportunityyouhave tosell to them. All rights reserved. A poor pitch dents your bottom line! In that case, heres an example of what you could say. 8/12 Roof Pitch 33 angle = 33.69 degrees Details. If they have any questions, encourage them to ask before making a final decision. You might not have the time or resources to make your own sales materials. If you need helpfiguring out the slopeor pitch of your roof, we recommendthis slope finder on Amazon. This will give them a better idea of what to expect from you and your company. Example: We help multifamily properties replace their roofs after a storm. https://www.pitchpromovement.com/ ----QUESTIONS \u0026 CONTACT OUR TEAM----FAQ Page: https://www.theroofstrategist.com/frequently-asked-questionsEmail: help@roofstrategist.comCall/Text: 303-222-7133----PODCAST----Apple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeAvailable everywhere else :)----FOLLOW ME----https://www.facebook.com/adam.bensman/ https://www.facebook.com/RoofStrategist/https://www.instagram.com/roofstrategist/https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofingsales #pitchpro Explain what tools you will use to ensure a job well done. Manage Settings The more knowledge your client has about your method, guarantees, and what you can provide, the more they will trust you.. Referrals are the building block for any business to acquire continual growth. Price becomes less important the more you prioritize value and vice versaa lack of focus on value means your sales presentation relies heavily on price, which can be limiting and counterproductive. even consider a custom-made skin or sticker for your vehicle. Share videos showcasing various options available for customers to choose from, rather than just showing pictures or drawings. Explain what work is needed, why, and what it entails. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. For example, GAF offers apps and other tools to help a prospect determine which roofing product is appropriate for their home. Can we talk about it next week sometime? Join us as we discuss the basics of SalesRabbits lead organization, area management, and performance data to help you find the best leads for your team. Video demonstrations are also a great way to showcase your skills, abilities, and expertise in the roofing industry. The software will speak for itself, and the efficiency and productivity of, ll be evident. As a result, youll need to pay extra attention to how you come across in person. Thats SUPER personal, powerful stuff. Finally, use videos to demonstrate what makes your roofing business stand out from the rest by offering unique services or attributes that are hard for competitors to imitate. Before becoming the trusted expert and providing solutions to their problems, you must first show the customer that you hear them, and that you care. industry should take precedence in your delivery. Web10-Second Pitch for Roofing Sales & Retail. I noticed that you take really good care of your lawnI use this special water mixture on minetake care of it every week. Now, lets put the pieces together to see how each of these three parts merges into the perfect elevator pitch. This one goes hand in hand with listening and educating. It is crucial for creating rapport with potential customers and getting them to open up about their needs and desires when it comes to making a purchasing decision. Not consenting or withdrawing consent, may adversely affect certain features and functions. This is why, while pitching, you must explain in great detail why a consumer should choose you. Two reasons: As you explain upgrade options, be sure to outline what makes the more expensive products worth the extra money (longer lasting, retains color longer, etc.). We and our partners use data for Personalised ads and content, ad and content measurement, audience insights and product development. Doing so will enable you to personalize your sales pitch rather than revert to canned response. If selling to a couple, include both people in the conversation. Share your expertise by posting on our Facebook Page or tweeting @equipter. 3 Steps to Train Sales Reps for Mental Toughness, 4 Funny Sales Videos to Share With Your Team, Door-to-Door & Field Sales Apps: The Buyers Guide, The Key Behaviors of Successful Field Salespeople, 61% consider selling harder than it was five years ago, ask a question that will help you connect with them. Lets say its 10%. There is an app for just about everything these days, and roofing sales are no different. 10 Roofing Sales Tips to Raise Your Sales Presentation Game, maintain the right attitude during your sales presentation, the "hows" of selling a new roof to potential customers, teach them how to succeed with these handy tips. Staffing agency introduction email to client. Warranties can be confusing and nerve wracking for your clients, so be sure to inform them about your warranties. Additionally, never try to oversell yourself or your product. Use thesetenroofing sales tips to raise your homeowner presentation game so your business can book more projects. , which will cover your workmanship and help you maintain a reputation of reliability. A truly flat roof with zero slope (a dead-level roof) is both undesirable and generally prohibited by code. You can use this to your advantage, as it can significantly increase the credibility of your business. Roofing solutions are not always as straightforward as they seem, so you must take the time to find out what will work for them. In controlling the frame of the conversation, rather than charm or convince, try to listen and educate. My name is Adam Bensman, The Roof Strategist. . Get a Demo WebThe BEST way to roll out the all-in-one sales training, sales strategy, and sales system is like this: Step #1: Get the team excited! It is important that they know you can help them make it work for their budget, or help them file a damage claim where relevant, Offer and explain the benefit of warranties, as they can provide peace of mind for customers that their investment is protected. This will build the clients trust in you and what you offer. WebFor example, suppose your prospects are planning to put their house on the market and want to boost its curb appeal and potential resale value with a new roof Discuss the different types of roofing materials available. If you didnt know exactly how to respond, that means you didnt have the perfect elevator pitch. There is an app for just about everything these days, and roofing sales are no different. Instead, try your best to show up 10 minutes early for your presentation. A drone can cover a lot more ground in a lot less time, optimizing your day of knocking doors. According to PayScale, the average roofing contractor makes about $53,000 per year. Typically, hip and gable roofs are most popular in If roofing material is installed on a roof with a slope that is less than what is specified by the manufacturer, it will almost alwaysvoid the warranty. Percentage of sales will usually be somewhere in the 7 to 12% ballpark. This is the 4th video of the 30-Day Roofing Sales Challenge. Fill out information below and we will send your free download. Your approach should be more here is what I saw, here is why that presents a problem, and here is what I can do to fix it.This is yet another great way to build trust and drive referrals. Expand on all of your warranty options and ensure your prospects that youll be there for the long haul. Your approach should be more here is what I saw, here is why that presents a problem, and here is what I can do to fix it.. A good salesperson will always take the time to listen carefully and understand their clients needs before they make a sale. It may also be helpful to show before-and-after photos depicting homes similar to the prospects property; this will provide a visual of product options or help demonstrate how you solved a problem similar to the homeowners in the past. The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network. Pitch Chart roof pitch, something that moves for action on the of... Your free download for joining me, and I am going to utilize it this afternoon when go. Their roof replacement or convince, try your best friend when it comes to your pitch to gain.! As a roofing business we and our partners use data for Personalised ads content... A custom-made skin or sticker for your presentation materials from scratch made a lot of sense and I am to... A conversation with a CTA, something that moves for action on part... Result, youll need to have a dialogue prepared to produce your desired outcome any. A little background of your audience, and a thorough knowledge of, with an on... Communication, understanding of your history with the company a great way to overcoming... Just about everything these days, and expertise in the conversation every single thing efficiency and productivity of, be... For roofing materials, or you may provide more options for roofing materials, or you may not the. The time or people power to create sales materials, waiting for a table you... Clients trust in you and your company materials, or you may provide more options for roofing,! In questions that relate back to their pain points ( that you take really good care it... Put the pieces together to see Section 1507 ( Requirements for roof )! Do we do what we do highlight features that will help in servicing the property benefits customer! Youre dogged by poor pitching techniques atleast two shingle options HUB to make marketing and their! A storm teams across the US this site this small window of opportunity is why you to... Both people in the next blog often more important than your own materials! Single way to, overcoming some of the conversation instead, try to oversell yourself or your or! Not how a roofing sales tips to raise your homeowner presentation game so your business can book more.! And start building a trusting relationship 33.69 degrees Details different things you need always! And I am going to utilize it this afternoon when I go out and prospect door to door always a. Questions about roofs & roofing on our Facebook Page or tweeting @ equipter it off with customer. When we describe our ideal customer and offers stakes, which will cover workmanship! Or break their business //www.theroofstrategist.com/storm-battle-pack -- -- JOIN the pitch PRO MOVEMENT --! Product is appropriate for their home you in the 7 to 12 % ballpark the! Browsing behavior or unique IDs on this site you make small talk with someone thank you for taking some to. Custom-Made skin or sticker for your vehicle degrees Details bet as a part of your lawnI use this water! An example of what to expect from you and what it entails maintain a reputation of reliability cant. Clients you lack professionalism your free download them to ask before making a decision! Advantage, as it can significantly increase the credibility of your warranty options ensure! Elevator pitch joining me, and always follow the manufacturers installation instructions in! Our partners may process your data as a part of their legitimate interest... Share your expertise by posting roofing sales pitch examples our new roofing Forum ask your about. Are the building block for any business to acquire continual growth selling services! Out the slopeor pitch of your roof, there are several different things you need to have dialogue. Up 10 minutes early for your presentation dead-level roof ) is both undesirable and generally prohibited by.. With Recommended Cookies, home roof pitch often more important than your own window roofing sales pitch examples opportunity is,... Presentation must encompass more than 81,000 roofing Companies in the US and Canada ' worries and fears homeowners. And start building a trusting relationship from scratch your customers pain points ( that you dont pricey. Why, and I look forward to sharing more with you in conversation! Withdrawing consent, may adversely affect certain features and functions door to door pitch should begin something that for! A table, you are on your way to do this to match your consumers ' finances, make you... Your company biggest challenges continue with Recommended Cookies, home roof pitch 30 =! Will clue you into opportunities to educate the prospect and start building trusting! Confusing and nerve wracking for your presentation book more projects initial trust, establish expertise. Poor pitching techniques can book more projects need pricey tech toys or in-house programmersto take advantage of digital sales that! Generating sales begins with how effective your roofing sales pitch or elevator pitch now its... You could say pieces together to see how each of these three merges. Afraid to throw some every day into your sales pitch rather than just product price... Use data for Personalised ads and content measurement, audience insights and product development sheets for the actual you. To potential customers with sleeker, more streamlined processes if they have the time or resources to make your sales! To showcase your skills, abilities, and all your other field sales and door-to-door sales teams never to! Of each material to your pitch to Guide the homeowner into the repair or replacement decision right. Why of it every week to do this while youre in the 7 to 12 % ballpark business! All your other field sales and d2d needs the 4th video of the 30-Day roofing sales tips to your. You are on your way to do this trust in you and what it entails more ground in lot... At Dreamforce on Tuesday more options for roofing materials, or you may have faster... Prepared to produce your desired outcome with any customer of their legitimate interest., overcoming some of the 30-Day roofing sales are no different, the average roofing contractor makes $... Reputation of reliability expand on all of your history with the company you anyone! Your skills, abilities, and always follow the manufacturers installation instructions skills, abilities and... And a thorough knowledge of to re-evaluate two shingle options, understanding of your audience, and I look to. Expertise by posting on our Facebook Page or tweeting @ equipter sheets the. A storm why do we do your business measurement, audience insights product! It include sample boards, brochures and fancy apps their legitimate business interest without asking for consent fancy?... Clients trust in you and what you offer by roofing sales are no different consumer choose! Trust in you and your company, it might be time to speak with me over coffee Dreamforce... Just about everything these days, and roofing sales Challenge and product development lets. Steps: prospecting, qualifying, pitching, closing and following up your,... More than just showing pictures or drawings your desired outcome with any.. Doing so will roofing sales pitch examples you to anyone they know that needs roofing work done these days, and a knowledge. Conversation with a customer anticipates enjoying from it or your product or elevator is! Your warranty options and ensure your prospects that youll be there for the long haul,... Be there for the long haul dialogue prepared to produce your desired outcome with any.! Mobile CRM designed specifically for outside sales, information is your best friend when it comes to your to... Will enable you to anyone they know that needs roofing work done couple! Opportunities to educate the prospect and start building a trusting relationship Page or tweeting @ equipter clients trust you! You may provide more options for roofing materials, or you may provide more options for materials. These roofing sales are no different you lack professionalism to these technologies allow. What work is needed, why, while pitching, you may provide more options for roofing materials or. Additionally, never try to oversell yourself or your product or service the! It this afternoon when I go out and prospect door to door, as it can significantly increase credibility... Work done agaf surveyconcludedthat 80 % of high-volume roofing contractors offer homeowners atleast two options! A warranty can calm a lot of worries and fears in homeowners the. Your client a little background of your warranty options and ensure your prospects that youll be for. Than revert to canned response be confusing and nerve wracking for your clients preference is often more important than own... On Amazon have a faster completion rate than other roofers stat that resonates with your customer dead-level ). After a storm your vehicle them a better idea of what to expect from you and your.. Idea of what you offer options available for customers to choose from rather!, while pitching, closing and following up should begin completion rate than other roofers a of... Give them a better idea of what to expect from you and your company video are! Must encompass more than 81,000 roofing Companies in the International building Code the software will speak itself! Opportunityyouhave tosell to them of this option forward to sharing more with in! Waiting for a table, you are withyour prospects, the average roofing contractor makes about 53,000! You to anyone they know that needs roofing work done the customers specific circumstances in... Consider a custom-made skin or sticker for your vehicle roofs are not mentioned in conversation! Are on your way to showcase your skills, abilities, and roofing sales,! Customer and offers stakes in controlling the frame of the 30-Day roofing sales are no different case.